Changes in the digital ad market offer opportunity for Orlando influencer startup Statusphere

Before 2020, it wasn’t uncommon for West Coast investors to stop founder Kristen Wiley mid-pitch when she mentioned her startup was based in Orlando. 

“They said, ‘I don’t want you to waste my time, because you’re in Florida,’” Wiley told Orlando Inno. 

However, that perception is changing quickly, Wiley added. The Sunshine State, Miami especially, in the past two years caught the attention of Silicon Valley executives and investors. This makes investors in California, the center…