AdventHealth Florida and CrossMarc Services presidents share how organizations can stay true to their missions

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Mission drift has been studied for many years, but the phrase became popular when the book by Peter Greer and Chris Horst hit the market. The concept is about organizations or individuals staying true to their core values when it’s natural to drift away from them. Organizations feel this all the time, according to Randy Haffner, president and CEO of AdventHealth Florida.